Most of us know and admire the natural beauty of this land locked country but in my travels, I have discovered another richness of its people. When you walk into Switzerland, you feel something similar to having walked into an efficient and well run 5 Star hotel in India. Everyone is well-trained in their profession, communicate clearly, work hard, are obsessed with time management, focused on efficiency and results. Normally, it is easy for the rich (person or company or country) to slowly lose all these qualities. This country has managed to keep this mantra while being rich which is its real beauty.